Our Design Approach
Creating a brand that will wow customers requires powerful imagery and consistent repetition.
Our unique design approach ensures that your new logo and marketing materials will make an impact and be remembered by your customers.
The Power of Images
A picture is worth a thousand words because humans are fundamentally visual creatures. More of our brain is dedicated to vision than to any other sense, and images stick with us more powerfully that words ever can.
Consequently, when you are trying to wow customers the look of your company is of utmost importance. This includes all the visual clues about who you are and what you offer, such as the design of your logo, your business cards, and your brochures.
Our team will create these visual elements in a way that powerfully conveys your desired brand identity.
The Starting Place: Your Logo
Your logo serves as the central image for your brand. Consequently, it is the starting place for our design process. Your company’s core promise to your customers is used to shape the concept and form of the logo. Your desired brand personality, on the other hand, helps our team to select the color palette and visual “tone” for your logo. From these elements of we create a variety of different logo concepts for you to review. Then we begin the revision process, refining you logo piece by piece to ensure that the final product represents your company perfectly.
More Branding Tools
Consistency and repetition are crucial for developing a powerful and memorable brand identity. So as we expand your marketing materials, we use the core colors from your logo to ensure consistency. From your logo we first create a portfolio of design elements which all reflect the same tone and concept. These elements are then woven throughout your business cards, brochures, catalogues, and all other materials that we design for you.
Give us a call today (720.295.vine) for a customized price and Like a Vine, Your Company Will Grow!
Or, if you would like to learn how our design approach has impacted the businesses of previous clients, just visit our Reviews page.